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Les entreprises en croissance sont des entreprises dont les ventes ont augmenté de 50% en trois ans ou moins. Ils créent une part disproportionnée de nouveaux emplois et présentent de nombreuses retombées bénéfiques. Au fur et à mesure que ces entreprises passent du stade de démarrage à celui d’entreprises établies, les PDG doivent apporter des changements à chaque étape de la croissance afin d’assurer le succès et souvent la survie. Dans ce cours en trois volets, nous examinerons les caractéristiques des entreprises de croissance, les six étapes qu’elles doivent franchir avant d’atteindre la maturité, et les stratégies utilisées par les PDG pour surmonter ces premiers défis. Longueur du cours: 2hrs

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